ufone_sms1Ufone is airing Unlimited SMS TVC on TV channels, that claims that Ufone prepaid customers can send unlimited SMS a day at Rs. 2.99 (Rs. 2.99 + Rs. 0.63 = Rs. 3.62) per day

When I called Ufone’s help line, Ms. Aaliya from Ufone’s call center said that prepaid customers can send as many as 500 SMS a day. On inquiring that why Ufone’s TVC is claiming unlimited SMS? She responded that “500 SMS a day can be considered as unlimited messages..!”

I suppose Ufone needs to re-evaluate the definition of Unlimited SMS, especially for a nation that stands at rank 4 in Asia Pacific in sending SMS.

How to Subscribe?

Step 1: Write message “Sub”
Step 2: Send this SMS to 605


  • You can send 500 SMS with-in 24 Hours
  • You will have to subscribe daily to avail the service
  • You Should send SMS only after you receive confirmation SMS
  • Package will remain valid for 24 hours, for example, if you subscribed at 6 PM, and you receive confirmation at 6:15 PM – in this case your package will expire next day at 6:15 PM

We hope that PTA will teach Ufone the meaning of Unlimited!

Update (Feb 26, 6:25 PM): Ufone has updated its ad and embedded a message written with * that conditions appply and limit is 500 SMS a day

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