Dubai Islamic Bank Selects C Square as Social Media and WhatsApp Banking Partner

Dubai Islamic Bank Pakistan selects C Square to implement Social Media Banking (WhatsApp, Facebook & Twitter) to provide the ultimate banking experience to its customers.

Dubai Islamic Bank’s vision to provide customers with secure and technologically advanced banking solutions will be enabled by Genesys social media banking solution which is secure, reliable, and easy to use reducing customer effort while increasing positive customer experience.

The agreement to this effect was signed at C Square’s head office in Karachi by Syed Zaka Ur Rehman, Head Digital Banking & Marketing Dubai Islamic Bank, and Ahsan Mashkoor, CEO & CO-Founder C Square, in the presence of key stakeholders.

Speaking on the occasion, Syed Zaka Ur Rehman said, “In order to keep up the pace with changing customer behavior, banks must gear-up to provide the services which are easily accessible to their customers. Social media banking is another step towards a more engaging experience for customers which will be seamless, quick, and secure. Embracing this change is imperative for the banks.”

Ahsan Mashkoor added, “This marks a milestone in an industry where organizations are emphasizing the use of latest and popular channels such as WhatsApp, Twitter, and Facebook. At C Square, we are determined to develop new interaction channels with the capability of AI-enabled conversational tools, providing effortless banking services.”

C Square has successfully deployed 60+ Contact Centers across the EMEA region. C Square sets up a remarkably high bar for itself by bringing advanced technology to vitalize customer experience management.

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