Asim Raza was born on 21 August 1966, is a Pakistani movie and TV ad chief and maker. Asim started his profession as a designer and worked with a prestigious structural firm Arshad Shahid Abdullah (PVT) LTD before wandering into movie Production and Direction. Denoting his introduction in the field of film making in mid 90s, he has broadly worked in every single visual medium from TV plugs to music recordings, long plays and highlight films.

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He has worked with famous multinational and additionally neighborhood brands. In 2004, Asim won the Lux Style Award for Best Music Video Director for “Mahi Ve”. In 2013, Asim coordinated a TV film, Behadd which earned him basic recognition and film went onto win the Hum Award for Best Television Film. Asim denoted his Feature film make a big appearance with a transitioning show Ho Mann Jahaan, Asim Raza claims a creation organization called The Vision Factory.

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Age and Education of Asim Raza 

Asim Raza was conceived on 21 August 1966 in Karachi. In the wake of completing his initial training in Karachi, he joined the National College of Arts Lahore. He finished his Bachelor’s Degree in Architectural Engineering from Dawood College of Engineering and Technology, Karachi. He got his Master’s Degree in Architectural Engineering from the Bartlett School of Architecture, University College London. Before his advanced education, Raza honed design for a long time and after that capitulated to his actual calling of film making and narrating.

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Asim Raza Career

1994 onwards, Asim chipped away at numerous plugs and recordings as Producer/Director. He additionally coordinated a Magazine appear for TV in view of promoting and advertising called The Big Idea. Between 1994 – 1996 Asim kept influencing advertisements for enormous brands to like Coca-Cola, Sprite, Lux, Olay, Cadbury, Mobilink, Sunsilk, Pantene, Head and Shoulders, Garnier and numerous others. He has additionally worked with eminent performers from Pakistan, for example, Junoon, Junaid Jamshed, Najam Sheraz, Abrar-ul-Haq and Hadiqa Kiani.

asim raza career


Asim at his studio, The Vision Factory

In 1997, Asim began his generation organization, The Vision Factory. Under this pennant, he made the music video of the single “Sayonee” for the band Junoon. It remained at no. 1 on both Channel V and MTV Asia for more than two months. Asim at that point went to different short courses, workshops and classes including one at the New York Film Academy. On 4 May 1997, Asim taped and coordinated the last show of Nusrat Fateh Ali Khan, before his passing on 17 August 1997, known as “The Pakistan 4 U Concert” publicized on Channel V at Karachi Gymkhana. The show was broadcast globally, denoting the main ever Pakistani music generation which was communicated past South Asia.


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The show was made into live collection named, “Swan Song-His Final Performance”. Following that, Asim taped the show performed by Junoon at Central Park, known as “A Tribute to Nusrat Fateh Ali Khan – Junoon Live at Central Park”. Asim likewise coordinated the second Lux Style Awards function in 2003 and short narrative about Kathak move called Raqsan exhibiting the ability of Pakistani established artist Fasih Ur Rehman. In 2008, he turned into an outside board part on the leading group of concentrates for the correspondence plan division at the Indus Valley School of Art and Architecture


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